Last
year,
Clio
joined
the
hockey
world
as
a
jersey
sponsor
for
the
Vancouver
Canucks.
They’re
no
longer
alone
among
legal
technology
providers,
with
Filevine
announcing
a
helmet
sponsor
deal
with
the
newly
minted
Utah
Mammoth.
As
Utah
Mammoth
branding
decisions
go,
not
to
denigrate
the
Filevine
partnership,
but
it’s
a
distant
second
behind
changing
the
name
to
Mammoth
after
playing
its
first
season
with
the
very
I-forgot-my-homework-was-due-today
name
of
“Utah
Hockey
Club.”
Filevine,
who
showed
off
one
of
the
coolest
products
I
saw
last
year
with
its
Depo
Copilot,
will
appear
on
both
Utah’s
home
and
away
helmets.
“Filevine
will
also
be
visible
rinkside
in
the
penalty
box,”
the
official
Mammoth
press
release
notes.
Having
a
strong
legacy
in
supporting
personal
injury
firms,
the
company
is
getting
back
to
its
roots
by
sponsoring
a
sport
where
engaging
in
game
time
assault
and
battery
is
a
feature
and
not
a
bug.
“Partnering
with
the
Utah
Mammoth
is
a
unique
opportunity
to
grow
Filevine’s
presence
and
support
our
local
community,”
said
Sean
Dowdle,
Chief
Revenue
Officer
at
Filevine.
“We
believe
in
breaking
barriers
with
technology,
and
the
Utah
Mammoth
share
that
same
relentless
drive
for
performance.
This
partnership
is
a
natural
fit
and
we’re
looking
forward
to
the
upcoming
seasons,
and
growing
connections
with
fans
who
share
our
passion
for
excellence
and
teamwork.”
It’s
a
testament
to
the
money
flowing
into
legal
technology
that
we’re
seeing
familiar
legal
products
taking
the
leap
into
sports
sponsorship
previously
reserved
for
a
mix
of
big
financial
institutions
and
energy
drinks.
And,
for
anyone
interested
in
the
tracking
the
2025-26
legal
tech
classic,
Utah
will
visit
Vancouver
on
Friday,
December
5
in
the
first
of
three
regular
season
matchups.