I
tell
a
lot
of
stories
everywhere
I
go
and
especially
on
LinkedIn.
One
of
my
recent
posts
explained
that
if
you
and
I
ever
have
a
meal,
I
will
likely
follow
you
wherever
you
want
to
go.
Unless
we
are
in
Manhattan,
where
I’ll
say,
“Let’s
go
to
Tony’s.”
The
post
then
explains
what
makes
Tony’s
so
special
to
me.
It’s
a
story
about
making
decisions,
large
and
small,
and
how
your
personal
and
professional
lives
intertwine
to
shape
who
you
become.
Public
storytelling
is
how
professionals
network
in
today’s
interconnected
world,
especially
as
the
boundaries
between
our
personal
and
professional
lives
continue
to
blur.
An
interesting
human
being
exists
behind
every
professional
bio
and
social
media
profile.
A
person
with
a
history
of
experiences
and
passions
—
someone
likely
to
share
a
story
or
idea
if
asked.
That
someone
is
YOU!
But
why
wait
for
others
to
ask
you
to
tell
your
story?
Why
not
just
start?
You
must
put
yourself
out
there
to
be
found.
Networking
has
gone
from
mingling
in
crowds
at
industry
events
to
purposefully
expanding
your
presence
in
your
field
to
drive
your
career
forward.
Effective
networking
today
requires
us
to
tell
our
stories
in
various
forums,
from
social
media
to
speaking
engagements
to
blogs
and
beyond.
Embrace
Social
Media
To
Build
A
Robust
Network
Via
Storytelling
With
so
much
of
our
lives
online
today,
embracing
social
media
can
help
you
build
a
robust
network
of
colleagues
and
friends.
Don’t
try
to
build
a
large
presence
on
every
platform
immediately.
Start
in
a
forum
where
your
clients,
friends,
and
supportive
colleagues
are.
For
lawyers,
that’s
often
LinkedIn,
though
many
lawyers
feel
more
natural
on
Twitter
or
Instagram.
Others
feel
they
belong
on
Reddit
or
Medium.
Some
blockchain
and
Web3
enthusiasts
flock
to
Discord
and
Telegram.
Start
where
you
are
genuinely
interested
in
the
shared
experience.
This
is
how
you
wind
up
in
the
right
place
at
the
right
time
to
build
authentic
relationships
and
find
the
right
collaborators.
You
can
always
expand
into
other
areas
when
you’re
ready.
(Or,
be
daring
and
push
yourself
out
of
your
comfort
zone
before
you
think
you’re
ready!)
5
Tips
For
Sharing
Engaging
Stories
Whether
online
or
in
person,
sharing
personal
anecdotes
that
show
your
humanity
is
much
more
engaging
than
reciting
dry
facts
and
figures
and
listing
accomplishments.
You
genuinely
connect
with
others
when
you
share
stories
demonstrating
your
values,
beliefs,
and
experiences.
-
Start
with
a
compelling
hook
such
as
an
intriguing
quote,
bizarre
juxtaposition,
or
unusual
fact.
Evoking
curiosity
is
a
great
way
to
keep
people’s
attention.
(I
purposefully
didn’t
share
why
I
love
Tony’s
so
much
above.
I
wanted
to
ratchet
up
your
curiosity.
You
can
find
out
here.) -
Use
as
few
words
as
possible.
Relentlessly
cut
tangents
and
excess
details
as
appropriate
for
the
forum
(e.g.,
in-person
presentations
are
often
longer
than
a
LinkedIn
post,
which
is
longer
than
a
tweet). -
The
heart
of
each
story
should
be
a
lesson
relevant
to
your
audience.
Share
one,
three,
or
five
relevant
life
or
work
lessons,
depending
on
the
forum.
As
interesting
as
someone’s
breakfast
foods
may
be
to
them,
most
of
us
don’t
want
to
hear
about
them
unless
it
leads
to
an
eye-opening
or
life-confirming
insight. -
Be
humble.
Don’t
brag
or
try
to
make
yourself
look
superhuman
(i.e.,
avoid
appearing
on
this
Twitter
account).
True
humility
comes
across
as
authentic
and
trustworthy.
Stories
about
overcoming
challenges
are
especially
effective.
Stories
about
growing
from
failure
are
even
more
powerful. -
Encourage
engagement.
One
of
my
favorite
ways
to
end
a
story
is
with
a
question
about
the
reader’s
perspective
or
experience.
You
can
direct
readers
to
another
story
or
ask
them
to
contact
or
follow
you.
Are
you
ready
to
share
your
stories
and
use
networking
via
storytelling
to
transform
your
career?
Visit
LinkedIn
to
connect
with
me
on
this
and
other
legal
career
growth
topics.
(See
how
I
did
that?)
Olga
V.
Mack
is
the
VP
at
LexisNexis and CEO
of Parley
Pro,
a
next-generation
contract
management
company
that
has
pioneered
online
negotiation
technology.
Olga
embraces
legal
innovation
and
had
dedicated
her
career
to
improving
and
shaping
the
future
of
law.
She
is
convinced
that
the
legal
profession
will
emerge
even
stronger,
more
resilient,
and
more
inclusive
than
before
by
embracing
technology.
Olga
is
also
an
award-winning
general
counsel,
operations
professional,
startup
advisor,
public
speaker,
adjunct
professor,
and
entrepreneur.
She
founded
the Women
Serve
on
Boards movement
that
advocates
for
women
to
participate
on
corporate
boards
of
Fortune
500
companies.
She
authored Get
on
Board:
Earning
Your
Ticket
to
a
Corporate
Board
Seat, Fundamentals
of
Smart
Contract
Security,
and
Blockchain
Value:
Transforming
Business
Models,
Society,
and
Communities. She
is
working
on
Visual
IQ
for
Lawyers,
her
next
book
(ABA
2023).
You
can
follow
Olga
on
Twitter
@olgavmack.